Odds of Performance improvement increase by 39% with marketing analytics.
Our marketing analytics experts can help you un-cover actionable insights for growth.
OUR MARKETING ANALYTICS STACK
CONVERSION RATE OPTIMIZATION
Our conversion rate optimization process ensures that every element of your marketing strategy is working to transform your prospects into customers. From site to media channels to social media pages, we optimize complete value-chain around your North-star metric.
ATTRIBUTION & MARKETING MIX MODELLING
We assist clients to identify digital marketing channels that drive the most conversions through our multi-channel attribution modelling & also build marketing mix models that enables our clients to optimize the right channels with right budgets for best possible growth with a unified approach to marketing.
DIGITAL ANALYTICS
We help our clients’ in setting up and maintaining their web & app analytics stack, utilizing tools and platforms like, Google Analytics, Google tag manager, Optimizely, Apsalar, Clevertap, crazy egg & more. We build & manage complete data pipeline across all the digital touch points.
REPORTING & ANALYSIS
Regular monitoring, reporting and analysis using various reports and dashboards helps us in keeping things ship-shape across the marketing value-chain. We build CXO level dashboards as well as detailed daily reports using platforms like Tableau, PowerBI and Rstudio.